marisa darabi | inkyletters
lettering & Illustration
Business_Card_Mockup_3.jpg

Darabi Photographi

I wanted to create a logo and business cards for my photography work. Throughout my career, I noticed what set my work apart was the creative use of organic light and environments, prioritizing natural beauty, and above all highlighting my client’s personality. I wanted my branding to represent these aspects of my practice.

 I used a light, warm color scheme against a dark background to evoke the comfort without sacrificing an eye-catching pop. The pinks adds a suggestion of a modern and feminine approach.

I used a light, warm color scheme against a dark background to evoke the comfort without sacrificing an eye-catching pop. The pinks adds a suggestion of a modern and feminine approach.

 The floral elements in the lettering and the logo refer to my use of nature and floral environments. The eye peeking out in the logo has the double meaning of revealing one’s true self in a photo, but also being able to comfortably be that self in front of my lens.

The floral elements in the lettering and the logo refer to my use of nature and floral environments. The eye peeking out in the logo has the double meaning of revealing one’s true self in a photo, but also being able to comfortably be that self in front of my lens.

 I chose a hand-drawn feel to evoke the intimacy and simplicity of my process as well as the natural look of my editing.

I chose a hand-drawn feel to evoke the intimacy and simplicity of my process as well as the natural look of my editing.